This was a jump in and swim project. I was given some data and an overview and then instructed to make a four-page foldout flyer. The copy was edited by the VP of sales to ensure conformity to sales needs but the concept is entirely from me and the images are all mine. This is not the print quality PDF but a scaled down version for the internet (download pdf 1.32mb). The print quality will be OK on an inkjet but those kinds of printers usually don’t give you full bleed, so there will be a white border where the printer heads can’t reach.
Contents:
- Front Cover – Is your company ready for the TPMS market explosion?
- Federal mandate for TPMS on all vehicles manufactured after Spt. 1st 2006
- Battery life expectancy of 5 years or 75,000 miles
- Graph of TPMS replacement expectancy in in millions per year 2006 – current
- Total Coverage – 97% of vehicles with 60 SKUs – 70% of vehicle market with ORO 6
- Superior Products – features/benefits
- Training & SUpport
- Sales Opportunities
- Exclusive Online Resources
- Back Cover – Bullet pointed summary
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